Tatcha Graphic Designer

From December 2021 to September 2022, I was a part-time graphic design employee for Tatcha. Tatcha is a luxury skincare company that develops natural Japanese skincare rituals based out of San Francisco.

During my time with Tatcha, I designed Instagram media assets for a follower base of 1.1 million users. Additionally, I assisted in conceptualizing future social media assets that adhere to proper branding guidelines and brand voice. I helped evolve Tatcha's Instagram stories and reels to engage the follower base.

Tasks

Social Media marketing collateral

Project management

Branding

Programs Used

Adobe Photoshop

Adobe Adobe Premiere Pro

Adobe InDesign

Wrike

Instagram

TikTok

Team

Social Media Content Creation

Outcomes

200+ Daily Instagram Stories Created

20+ Daily Instagram Reels Created

Increased Direct to Consumer Engagement

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